Comfort Without Conformity
Visual storytelling campaign – taking comfort into your own hands
Concept & Production: Holy Comms
Creative Direction: Off+brand
Director: Gustaf Juhlin
DOP: Adam Alberius & Roberto Karlsson
VFX: Joakim Millqvist
Pix by: Roberto Karlsson
MUA/Styling: Katarina Ohlsén
Client: Weard Underwear
Crew
In a world where conformity reigns, dare to stand out. With Weard, comfort becomes your secret weapon. No matter the time or place, be the anomaly that disrupts the mundane. We empower you to express your truest self without apology or compromise, and dare you to be unapologetically – Weard.
