Off+Brand is a boutique creative powerhouse, fueling brands with captivating visuals and visionary strategies
We deliver top-quality Brand Design, Production, and Creative Direction to industry leaders and fearless challengers. Through a wide network of best-in-class creatives and professionals in their own right.
Never be afraid to speak your mind. Stand out by being off!
Our Offer is simple
Creative directIOn
Our interim solution collaborates seamlessly with your brand and marketing teams, ensuring your creative strategy is always aligned with your business goals. We bring a fresh perspective, innovative ideas, and a strategic approach to elevate your brand.-
Strategic Leadership
[Creative strategy, campaign planning, project management]Collaborative Innovation
[Team leadership, workshop facilitation, idea generation]Brand Alignment
[Consistent messaging, visual cohesion, audience engagement]Flexible Partnership
[Short-term or long-term contracts, tailored to your needs]
Branding
We help you connect with your customers through carefully curated colors, fonts, and a distinct brand voice—all rooted in a powerful strategic foundation.-
Brand Strategy
[Vision, mission, values, USP, target audience]Verbal Identity
[Brand story, tone of voice, brand copy & taglines]Visual Identity
[Logos & use, color palette, typography, Creative Direction]Best Practice
[Mockups & use cases]
Production
Off+brand can be that creative partner who comes in with a fresh pair of eyes and holds your hand through the turbulence a production can be. We produce both Stills and Video, Graphic Design, Art Direction, Copywriting, and Social Media.-
Project Management
[End-to-end oversight to ensure smooth execution and timely delivery]Pre-Production
[concept development, Art Direction, copywriting, talent sourcing, team set-up, location scouting]Production
[All included day(s) on set, full team, craft, studio or location, graphic design, Creative Direction]Post-Production
[Editing, music sourcing, VFX, Retouching, grading, two rounds of revisions]Creative Consultation
[Expert advice and fresh perspectives to refine and elevate your ideas]
Latest work
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New Look: weard.com
Creative Direction and Production of stills and video
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Comfort without conformity
TV commercial for Weard Underwear
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blmstr
Branding and web for a Dutch-Swedish floral brand
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Cocktailored x weard
Brand collab: production and launche
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Unisale
Re:Branding & Logo design
About
off+brand
About off+brand
meet the founder
I’m a food-loving, former magician, pioneer podcaster, aspiring taco joint owner, cocktail mixing, thrill-seeking, off-piste skiing, dyslexic—Creative based in Stockholm. I love spending my free time with my family or just blip-blooping on my laptop and hopefully designing something better and more beautiful than I did yesterday.
I’ve always been curious, wanting to understand business structures and customer behavior. What makes a person tick and really connect with a brand?
I feel that you can find inspiration in the most mundane of things. If you let yourself into a creative and playful state of mind, anything can become a game. And if you play with a thought for long enough, you eventually form those thoughts into creative ideas.
